How to Write the Perfect Year-End Appeal Email

email

Year-end giving is a sprint through crowded email inboxes. Attention is scarce, decisions are fast, and every extra click risks abandonment. A strong appeal still cuts through and moves real revenue—when it’s built for how people actually read, decide, and give in December. This is especially important for anyone invested in a good cause. This … Read more

5 Best Practices for successful growth

growth

Growing a cause is exhilarating—you feel the momentum, see new faces at events, and watch donation numbers tick upward. But growth and scaling also amplifies every hidden flaw. A single‑sheet donor tracker that worked when you had twenty supporters suddenly becomes a labyrinth once you pass five hundred. This article from Forbes highlights these issues, … Read more

How to Research Your Nonprofit’s Niche

nonprofit

Choosing the niche for your nonprofit organization can be challenging when you don’t have prior experience. Fortunately, there are steps you can take to make sure that you’re indeed on the right path. Planning on starting a nonprofit organization in the United States? Start by thoroughly researching your niche.  Understanding your niche basically helps with … Read more