Melvin Wong 
Year-end campaigns are where many Community Support Funds (CSFs) see their biggest spike in activity. New donors come in, lapsed donors reappear, and urgency is on your side. However, the organizations that actually build durable support are not the ones that only push hard in December. They are the ones that deliberately convert that spike … Read more
The final stretch of the year is when nonprofit leaders feel the pressure most acutely. Budgets need to close. Impact promises need to match reality. Donors, meanwhile, are still making decisions in the last days and even the last hours of December. Many of those gifts are meaningful, but they often arrive through hurried campaigns, … Read more
If you’re planning to open a new Social Impact Campaign (SIC) in 2026, this is your moment to get the story, proof, and audience work done—so launch day feels smooth instead of frantic. An SIC is a short-term, goal-driven fundraiser hosted under Rekonect, a registered 501(c)(3), and managed through BrightLeaf Giving. That means donations are … Read more
Tracking success metrics is how Community Support Funds move from good intentions to durable, compounding outcomes. As the year wraps, you have a narrow window to convert activity into insight, and insight into a 2026 plan you can execute with confidence. This isn’t busywork; it is your operating system. The mandate is straightforward: define what … Read more
Year-end giving is a sprint through crowded email inboxes. Attention is scarce, decisions are fast, and every extra click risks abandonment. A strong appeal still cuts through and moves real revenue—when it’s built for how people actually read, decide, and give in December. This is especially important for anyone invested in a good cause. This … Read more
Year-end is crowded, but it’s also the moment donors lean in. Your Community Support Fund can stand out with a clear story, simple choices, and easy ways to give. This guide lays out a practical approach you can run with now. We keep it lean: align the offer to outcomes, schedule key touchpoints, and make … Read more
The holiday giving window is short and decisive. Donor attention surges. Decisions compress. Managers who prepare early convert seasonal interest into credible outcomes. This guide gives you a lean plan to stand up a Social Impact Campaign fast, stay compliant, and ship progress on cadence. Free to start. Low fees. Tax-deductible donations. A Social Impact … Read more
Great campaigns run on credible stories that donors believe. The right story turns interest into action and keeps momentum high. This guide shows Community Support Fund managers how to capture beneficiary narratives that ship fast and stay compliant. You’ll learn how to gather proof, protect privacy, and publish on cadence—so every story pulls its weight. … Read more
Numbers can show the scope of a need, but stories bring that need to life. That’s why you remember the family who rallied support after a crisis, or the neighborhood that transformed an empty lot into a playground—not the dollar amounts in a report. For Community Support Funds (CSFs), stories are more than nice-to-have. They’re … Read more
Year-end is the make-or-break moment for fundraising. Donors are engaged, timelines are tight, and leaders need a channel that drives action without creating operational drag. Your Donation Program (DP) is built for exactly this window. A DP is not a single donate page. It’s a dynamic hub—a professional, comprehensive presence hosted on one of BrightLeaf … Read more